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Messaging that moves people to act

Your mission, in words that move people to give.

Our copywriters keep your mission statement at the heart of your campaign while writing creative, action-inspired messaging for your page, emails, texts and posts.

Campaign story · Draft 2Beacon Community Fund
What you sent us

“We run a school for 400 students. We have 12 classrooms and a waitlist. We want to build a new wing so nobody gets turned away.”

Notes from your call
Waitlist of 80 families
Matchers doubling donations
Warm, hopeful tone
Our draft
Ready for review

Every year we turn families away for want of a room. This campaign builds the wing that lets them in, and every donation is doubled until midnight.

Taglines to choose from
Build the new Beacon school, together.
Room to grow.
Every seat, a future.
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Your voice

We keep your mission and tone intact.

Action-inspired

Every line gives donors a reason to give now.

Every channel

Page, emails, texts, posts and scripts.

Shall we paraphrase?

Say it so people feel it.

You know why your cause matters. The hard part is saying it in a headline someone reads while scrolling, or a text they open between meetings.

We start from your mission statement and your stories, then write messaging that’s clear, warm and hard to ignore, without losing what makes you, you.

How we work

From your mission statement to launch-ready copy.

1
Listen
A call about your cause, your donors and your goal.
2
Draft
Your campaign story, headlines and tagline options.
3
Review
You edit, we refine until it sounds right.
4
Everywhere
Emails, texts and posts written from the same story.
Every channel

One story, told everywhere.

Your campaign story becomes a page headline, an email subject line, a text and a post, each written for how people read it.

  • Campaign page story and headlines
  • Email and text message copy
  • Social captions and posts
  • Messages your captains can share
Page
Beacon Community Fund
80 families are waiting.
Let’s build them a classroom.
Donate now
Email
Subject
Your donation is doubled until midnight
Preheader
80 families are waiting for a classroom. Every donation counts twice tonight.
Text message
Hi Sarah, it’s Beacon. 80 families are on our waitlist. Your donation is doubled tonight: beacon.fund/give
Social post
Instagram
Double every donation today
Your $180 becomes $360 today. Link in bio.
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What you get

Words for every part of your campaign.

Written by our copywriters and ready to drop into your page, emails and posts.

Campaign story

The heart of your page, written from your mission.

Headlines and taglines

Options to choose from, not just one.

Emails

Launch, matching, final hours and thank-you emails.

Text messages

Short, personal texts that get opened.

Social captions

Posts that match your graphics.

Captain messages

Ready-to-send messages for your team captains.

Better together

Pair it with the rest of our team.

All services
Branding & design

A campaign look, and graphics in every size.

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Promo video & reels

Short videos made from your footage, for social.

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Live events

Invitations, swag and a branded ticker on the night.

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Strategy consult

Your goal, dates and a plan to reach donors.

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Campaign manager

One person with you before, during and after.

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Copywriting questions, answered.

Not sure which services you need? We’ll help you choose.

Talk to our team

Yes. We start from your mission statement and your stories, and you review everything before it goes out.

Raising awareness.Raising support.Raising the bar.

Start your RaiseThon today.

Experience the power of efficient crowdfunding. Let’s make your dream a reality, together.